Crowd or the People
Crowd are composition of all the early recruitment of those that we know. Commonly, known as family members, friends, coworkers, associates and overall people you know. This are the first tier groups of crowd that will be invited. In this level the crowd will be also having some kind of mini-boot camps to orianted them to what their contribution to the success of the platform. Their compensations should  reflect on the ROI of their time input into what will be asked of them versus the amount of  compensation they will receive.